WARNING: the amount of leads may vary, you could get up to 20% more or 20% less. We work relentlessly to deliver what's expected.

WHAT'S IN THE ADS?

Data Points: Name, Email, Phone, Age, Beneficiary - could include Military Status (it's variable, facebook is harsh when we ask this).
The ad: ad calling out veterans, we don't look for a specific intent on these leads, they do see "beneficiary" in the form they fill out their info on, so they manually typed somebody else that will get the "benefits".
The cost: you should be expecting to get these leads each from 1.5$ to 3$, we can't guarantee a specific price since campaigns are totally variable and world events such as: holidays, big news, political events, can affect the performance of campaigns.
You get: your own campaign, exclusive to you, nobody else will get access to your campaign.
BONUS: we use the phone number you use at checkout to get you call ins, which are people that fill in the info in your form and click to call afterwards.

Data Points: Name, Email, Phone, Age (no DOB), Beneficiary - could include Military Status (it's variable, facebook is harsh when we ask this).
- PS. we can't ask DOB since we're running in Financial Services category in Facebook, it's prohibited).
The ad: ad calling out veterans, they see life insurance, we might also use a different type of ad in the front end (just calling out veterans like the volume) but adding enough questions and friction in the form to let the lead know is life insurance.
The cost: you should be expecting to get these leads each from 8$ to max 15$, we can't guarantee a specific cost since campaigns are totally variable and world events such as: holidays, big news, political events, can affect the performance of campaigns. Specially can't guarantee a specific cost because we're running in the Financial Services Category.
You get: your own campaign, exclusive to you, nobody else will get access to your campaign.
BONUS: we use the phone number you use at checkout to get you call ins, which are people that fill in the info in your form and click to call afterwards.

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